/* Social Media Assistant - app #3 of Keepwright. House system from Brand Guidelines 2.1; accent rose (SMA Brand 1.1). */
/* Fonts are served from this site and preloaded (W-0044), so no page depends on a third-party font load. Latin subset, variable weight. */
@font-face { font-family: "Inter"; font-style: normal; font-weight: 400 700; font-display: swap; src: url("/fonts/inter-latin.woff2") format("woff2"); }
@font-face { font-family: "Montserrat"; font-style: normal; font-weight: 500 800; font-display: swap; src: url("/fonts/montserrat-latin.woff2") format("woff2"); }
:root {
  --ink: #1c2530; --muted: #5b6b7b; --line: #e3e8ee; --bg: #ffffff; --band: #f6f8fa; --band-2: #eef2f7;
  --accent: #a13b5c; --accent-ink: #7d2d47; --accent-soft: #f6e7ec; --accent-tint: #fcf6f8; --accent-ring: rgba(161,59,92,.22);
  --sans: "Inter", -apple-system, BlinkMacSystemFont, "Segoe UI", Roboto, Helvetica, Arial, sans-serif;
  --display: "Montserrat", "Inter", "Helvetica Neue", Helvetica, Arial, sans-serif;
  --maxw: 920px; --radius: 14px; --radius-card: 12px;
}
* { box-sizing: border-box; }
html { -webkit-text-size-adjust: 100%; }
body { margin: 0; background: var(--bg); color: var(--ink); font: 17px/1.7 var(--sans); }
a { color: var(--accent); }
a:hover { color: var(--accent-ink); }
img, svg { max-width: 100%; }
.wrap { max-width: var(--maxw); margin: 0 auto; padding: 0 1.4rem; }

/* Header */
.site-header { border-bottom: 1px solid var(--line); background: var(--bg); }
.site-header .wrap { display: flex; align-items: center; justify-content: space-between; gap: 1rem; flex-wrap: wrap; padding-top: .75rem; padding-bottom: .75rem; }
.brand { display: flex; align-items: center; gap: .6rem; text-decoration: none; color: var(--ink); font: 700 1.05rem/1.2 var(--display); letter-spacing: -.02em; }
.brand img { width: 36px; height: 36px; display: block; }
.nav { display: flex; flex-wrap: wrap; gap: .25rem 1.1rem; font-size: .95rem; }
.nav a { color: var(--muted); text-decoration: none; }
.nav a:hover, .nav a[aria-current="page"] { color: var(--accent); }

/* Hero */
.hero { background: linear-gradient(to bottom, var(--accent-tint), var(--bg)); padding: 4.5rem 0 3.5rem; }
.hero h1 { font: 700 clamp(2.1rem, 6vw, 3.5rem)/1.1 var(--display); letter-spacing: -.028em; margin: 0 0 1rem; max-width: 18ch; }
.hero .lede { font-size: clamp(1.1rem, 2.6vw, 1.32rem); color: var(--muted); margin: 0 0 1.5rem; max-width: 40ch; }
.eyebrow { display: inline-block; font: 600 .8rem/1 var(--sans); letter-spacing: .06em; text-transform: uppercase; color: var(--accent-ink); background: var(--accent-soft); border-radius: 999px; padding: .45rem .8rem; margin-bottom: 1.1rem; }

/* Bands: adjacent sections never share a background (Brand Guidelines 2.1 section 5) */
.band { padding: 3.5rem 0; background: var(--bg); }
.band.alt { background: var(--band); }
.band.tinted { background: var(--accent-tint); }
.band h2 { display: flex; align-items: center; gap: .7rem; font: 700 clamp(1.4rem, 3.4vw, 1.9rem)/1.25 var(--display); letter-spacing: -.02em; margin: 0 0 1rem; }
.band h2 .ic { flex: 0 0 34px; width: 34px; height: 34px; border: 2px solid var(--accent); border-radius: 50%; display: flex; align-items: center; justify-content: center; color: var(--accent); }
.band h2 .ic svg { width: 18px; height: 18px; }
.band p { max-width: 62ch; }
.band h3 { font: 700 1.1rem/1.3 var(--display); margin: 0 0 .4rem; }

/* Cards: full 4-side accent border, never a single-side stripe */
.grid { list-style: none; padding: 0; margin: 1.5rem 0 0; display: grid; gap: 1rem; grid-template-columns: repeat(auto-fit, minmax(240px, 1fr)); }
.grid li { background: var(--bg); border: 2px solid var(--accent); border-radius: var(--radius-card); padding: 1.2rem 1.25rem; }
.grid li p { margin: 0; color: var(--muted); font-size: .97rem; }
.grid--soft li { background: var(--accent-soft); border-color: var(--accent-soft); }
/* Three cards a row on a six-track grid, so a short last row is always centred, never left-aligned (founder rule, 2 Nov 2026). */
@media (min-width: 920px) {
  .grid { grid-template-columns: repeat(6, 1fr); }
  .grid > li { grid-column: span 2; }
  .grid > li:last-child:nth-child(3n+1) { grid-column: 3 / span 2; }
  .grid > li:nth-last-child(2):nth-child(3n+1) { grid-column: 2 / span 2; }
  .grid > li:last-child:nth-child(3n+2) { grid-column: 4 / span 2; }
}

/* Steps */
.steps { counter-reset: s; list-style: none; padding: 0; margin: 1.5rem 0 0; display: grid; gap: 1rem; }
.steps li { counter-increment: s; display: grid; grid-template-columns: 2.4rem 1fr; gap: .9rem; align-items: start; }
.steps li::before { content: counter(s); width: 2.4rem; height: 2.4rem; border-radius: 50%; background: var(--accent); color: #fff; font: 700 1rem/2.4rem var(--display); text-align: center; }
.steps li p { margin: 0; color: var(--muted); }

/* Callout and table */
.callout { border: 2px solid var(--accent); border-radius: var(--radius); padding: 1.1rem 1.25rem; background: var(--bg); max-width: 62ch; }
.note { font-size: .9rem; color: var(--muted); }
.table-wrap { overflow-x: auto; margin-top: 1.25rem; border: 1px solid var(--line); border-radius: var(--radius-card); }
table { border-collapse: collapse; width: 100%; min-width: 560px; font-size: .95rem; background: var(--bg); }
th, td { text-align: left; padding: .7rem .9rem; border-bottom: 1px solid var(--line); vertical-align: top; }
th { font: 600 .9rem/1.3 var(--sans); background: var(--band); }
tr:last-child td { border-bottom: 0; }

/* Calls to action: one primary per page */
.cta { display: inline-block; background: var(--accent); color: #fff; text-decoration: none; font: 600 1rem/1 var(--sans); padding: .95rem 1.4rem; border-radius: 10px; border: 2px solid var(--accent); }
.cta:hover { background: var(--accent-ink); border-color: var(--accent-ink); color: #fff; }
.cta.secondary { background: transparent; color: var(--accent); }
.cta.secondary:hover { background: var(--accent-soft); color: var(--accent-ink); }
.cta-row { display: flex; flex-wrap: wrap; gap: .75rem; align-items: center; }

/* Before and after: two drawn social posts (W-0048), labelled as examples */
.ba { display: grid; gap: 1.25rem; grid-template-columns: repeat(auto-fit, minmax(260px, 1fr)); margin-top: 1.5rem; }
.ba figure { margin: 0; }
.ba figcaption { margin-top: .7rem; font-size: .95rem; color: var(--muted); }
.ba figcaption strong { display: block; color: var(--ink); font-family: var(--display); font-size: 1rem; margin-bottom: .2rem; }
.post { background: #fff; border: 1px solid var(--line); border-radius: var(--radius-card); overflow: hidden; box-shadow: 0 1px 2px rgba(28,37,48,.06); }
.post-head { display: flex; align-items: center; gap: .55rem; padding: .7rem .8rem; font-size: .85rem; }
.post-head .av { width: 28px; height: 28px; border-radius: 50%; background: var(--band-2); flex: 0 0 28px; }
.post-head b { font-weight: 600; }
.post-media { aspect-ratio: 4 / 5; position: relative; display: flex; align-items: center; justify-content: center; text-align: center; overflow: hidden; }
.post-text { padding: .7rem .8rem .9rem; font-size: .88rem; line-height: 1.5; color: var(--ink); }
.post-text .tags { color: #2f6fb3; }
/* The generic look: oversaturated gradient, glow, stock cliches */
.media-generic { background: radial-gradient(circle at 30% 30%, #2ee6d6 0, #0aa3c2 30%, #ff8a3d 75%, #ff5e3a 100%); color: #fff; }
.media-generic .glow { font: 800 1.6rem/1.15 var(--sans); text-shadow: 0 0 18px rgba(255,255,255,.9), 0 2px 8px rgba(0,0,0,.25); padding: 1rem; }
.media-generic .orbs { position: absolute; inset: 0; background: radial-gradient(circle at 75% 20%, rgba(255,255,255,.55) 0 6%, transparent 7%), radial-gradient(circle at 20% 80%, rgba(255,255,255,.45) 0 5%, transparent 6%), radial-gradient(circle at 85% 70%, rgba(255,255,255,.35) 0 4%, transparent 5%); }
/* The method: a real hook, brand colour, one clear reason to act */
.media-method { background: var(--accent-tint); color: var(--ink); padding: 1.4rem; align-items: flex-start; justify-content: flex-end; flex-direction: column; text-align: left; border-bottom: 1px solid var(--line); }
.media-method .kicker { font: 700 .72rem/1 var(--sans); letter-spacing: .08em; text-transform: uppercase; color: var(--accent-ink); background: var(--accent-soft); padding: .4rem .6rem; border-radius: 999px; margin-bottom: auto; }
.media-method .hook { font: 800 1.55rem/1.15 var(--display); letter-spacing: -.02em; margin: 0 0 .6rem; }
.media-method .sub { font-size: .95rem; color: var(--muted); margin: 0; }
.media-method .loaf { width: 70%; max-width: 220px; align-self: center; margin: auto 0 1.2rem; }
.media-method .bar { width: 48px; height: 6px; border-radius: 3px; background: var(--accent); margin-bottom: .8rem; }

/* Footer */
.site-footer { border-top: 1px solid var(--line); padding: 2rem 0; font-size: .9rem; color: var(--muted); }
.site-footer .wrap { display: flex; flex-wrap: wrap; justify-content: space-between; gap: .75rem 1.5rem; }
.site-footer a { color: var(--muted); }
.site-footer nav { display: flex; flex-wrap: wrap; gap: .4rem 1rem; }

@media (max-width: 560px) {
  .hero { padding: 3rem 0 2.5rem; }
  .band { padding: 2.6rem 0; }
  .nav { width: 100%; }
}